5 Tips for Setting Up a Digital Storefront on a Budget
64% of consumers prefer the convenience of shopping online. 52% of consumers are avoiding shopping in-person because of COVID-19. Over...
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laurathewordpro
Feb 8, 20213 min read
5 Things We Learned Doing Business During COVID-19
2020 was a crazy year and 2021 is still a bit nuts. Pandemics tend to make things rough and the past 11 months have been, well, rough!...
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laurathewordpro
Jan 4, 20212 min read
3 Marketing Tips to Improve Business in 2021
2020, the year that will never be forgotten and was like no other year has ended. Many businesses are assessing the damage done and...
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laurathewordpro
Oct 12, 20202 min read
Monetize Instagram Marketing
70% of consumers are using Instagram to discover new products and 60% report discovering new products on the platform. Instagram as a...
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laurathewordpro
Apr 9, 20202 min read
Three Tactical Tips to Take with Your Marketing Plan During COVID-19
Companies are always trying to get the jump on an event, piggybacking with it to improve their visibility. COVID-19 state...
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laurathewordpro
Jan 31, 20202 min read
Is Super Bowl Advertising Worth It?
Sunday, February 2 is the day of the big game, the Super Bowl. While it is a big day for the NFL and the San Francisco 49ers and the...
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laurathewordpro
Jan 20, 20203 min read
3 Reasons You Should Incorporate TikTok in your Marketing Strategy
So, it’s 2020 and you finally figured out using Facebook to market is a great plan. You may have even added Instagram, Twitter, and...
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laurathewordpro
Nov 11, 20192 min read
Social Marketing Statistics to Motivate you to Market Your Business
If you still aren’t using Social Media to market and advertise, or you are using it without results, it’s time to get serious. 2020 is...
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laurathewordpro
Oct 28, 20192 min read
Facebook Lead Ads and 3 Ways to Use Them
Facebook Lead Ads are paid ads that allow businesses (organizations, etc.) to collect sign-ups for newsletters, price estimates, business...
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laurathewordpro
Sep 25, 20191 min read
Email Marketing Matters
Email marketing is still one of the most effective ways to connect your business with customers. Email marketing builds that customer...
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laurathewordpro
Aug 19, 20192 min read
Marketing, Advertising, and Branding: Understanding the Difference
Many people think advertising and marketing are the same thing, while marketing can generate sales it is not “advertising.” Branding is...
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laurathewordpro
Jul 8, 20192 min read
What is a Podcast and Why Does it Matter?
Podcast: A digital audio file made available on the Internet for downloading. Podcasts are sort of like your favorite blogs, shows, and...
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