Reviews allow consumers to feel able to trust a business, they are a useful tool for influencing consumers’ decisions.  Companies with...

93% of customers read online reviews before buying a product. 91% of 18–34-year-olds trust online reviews as much as personal...

How Important are Google Reviews? Google reviews are crucial for small local businesses.  The larger companies, i.e., Starbucks, Wendy’s,...

“Influencer marketing involves marketing products and services to those who have a sway over the things other people buy. This market...

Do you have a Yelp profile? Do you have Yelp reviews? Do you get constant calls and emails from Yelp Sales Reps offering help to “boost...