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3 Marketing Tips to Improve Business in 2021
2020, the year that will never be forgotten and was like no other year has ended. Many businesses are assessing the damage done and...
laurathewordpro
Jan 4, 20212 min read


Monetize Instagram Marketing
70% of consumers are using Instagram to discover new products and 60% report discovering new products on the platform. Instagram as a...
laurathewordpro
Oct 12, 20202 min read


3 Tips for Using Instagram for Business
There are 1 billion monthly active users on Instagram and 500 million users use the platform every day. Users spend an average of 53...
laurathewordpro
Oct 12, 20202 min read
STOP THINKING OF PINTEREST AS A “SOCIAL” NETWORK
Even Pinterest CEO, Ben Silbermann, wants you to stop treating Pinterest like a Social Network. Pinned items aren’t inherently there to...
laurathewordpro
Sep 24, 20202 min read
6 Secrets for Social Media Marketing Success
Social Media has changed how we live our lives, from getting the news, to interacting with friends and family, to finding trustworthy...
laurathewordpro
Sep 21, 20203 min read


3 Superb Reasons to Outsource Your Digital Marketing
Regardless of the size of your business deciding who will handle your digital marketing needs is a standard question. Digital Marketing...
laurathewordpro
Sep 21, 20202 min read
Visual Marketing and the Importance of Video
If content is king, then video is queen. Video is an important piece of all marketing strategies. In fact, 60% of marketers currently...
laurathewordpro
Aug 25, 20201 min read


Visual Marketing and the Psychology of Color
Simply using certain colors can boost brand recognition by 80% (Xerox). Choosing the right image, the right font color, and even logo...
laurathewordpro
Aug 25, 20201 min read
2020/2021 Digital Media Trends to Work into Your Marketing Strategy – Social Media
Four top trends to incorporate into your Social Media Marketing Strategy for the remainder of 2020 and in 2021. · Shop the Post...
laurathewordpro
Aug 19, 20202 min read
2020/2021 Digital Media Trends to Work into Your Marketing Strategy – Online Search
Five trends to incorporate into your Digital Media Marketing Strategy for the remainder of 2020 and in 2021. · Google Verified...
laurathewordpro
Aug 3, 20202 min read
Consumer Behavior is Shifting, Businesses Need to Make Changes
The COVID-19 pandemic has changed the landscape of our world. From the way we work, the way our children attend school, the way...
laurathewordpro
Jul 21, 20202 min read
6 Tips to Prep Your Marketing Strategy for the 2020 Holiday Season
Summer is in full swing, it is hot, it’s July, it’s time for vacation, but it’s also time to start prepping for the holidays. So far,...
laurathewordpro
Jul 16, 20203 min read


The State of Video Marketing in 2020
85% of businesses are using video as a marketing tool and 92% of marketers who use video are reporting that video is an essential part of...
laurathewordpro
Jul 1, 20201 min read
![4TH OF JULY DURING A PANDEMIC [INFOGRAPHIC]](https://www.thewordpro.com/wp-content/uploads/2020/06/INFOGRAPHIC-4th-july-2020.jpg)
![4TH OF JULY DURING A PANDEMIC [INFOGRAPHIC]](https://www.thewordpro.com/wp-content/uploads/2020/06/INFOGRAPHIC-4th-july-2020.jpg)
4TH OF JULY DURING A PANDEMIC [INFOGRAPHIC]
2020 has been the strangest year and this July 4th may look and feel a bit different this year. Most states are seeing an increase in...
laurathewordpro
Jun 30, 20201 min read


UPDATE: FOUR Reasons You Should Incorporate TikTok into your Marketing Strategy
UPDATE 06/17/20: Tik Tok user @singkirbysing posted a video to her account on Tuesday, June 16 about the derogatory use of a former slave...
laurathewordpro
Jun 17, 20203 min read


6 Tips to Navigate Marketing in 2020
Life has been crazy these past few months, feels like everything has been turned upside down and inside out. Keeping your businesses...
laurathewordpro
Jun 17, 20202 min read
![Facebook Marketing & Advertising Real-Life Results [INFOGRAPHIC]](https://www.thewordpro.com/wp-content/uploads/2020/06/INFOGRAHPIC-Success-Stories-1.jpg)
![Facebook Marketing & Advertising Real-Life Results [INFOGRAPHIC]](https://www.thewordpro.com/wp-content/uploads/2020/06/INFOGRAHPIC-Success-Stories-1.jpg)
Facebook Marketing & Advertising Real-Life Results [INFOGRAPHIC]
Social Media marketing and advertising have been around a while now, and having helped several hundred clients in a variety of industries...
laurathewordpro
Jun 1, 20202 min read
5 Things You Need to Update with Your Marketing Strategy Right Now
5 Things You Need to Update in Marketing Strategy Right Now The Coronavirus shutdown has changed just about everything in our world. ...
laurathewordpro
May 18, 20202 min read
Applying Google’s 5 C’s of Media Marketing During Covid-19 to Any Marketing Strategy
Joshua Spanier, Google’s Global Marketing VP for Media, shared how his teams are currently navigating marketing during COVID-19. “To say...
laurathewordpro
Apr 29, 20202 min read
Google Shopping Listings are Now Free
“Beginning next week, search results on the Google Shopping tab will consist primarily of free listings, helping merchants better connect...
laurathewordpro
Apr 23, 20202 min read
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